Commercialise

Successful innovation doesn't stop with a great product and positioning - we can also help you passionately commercialise, with a strategic roadmap for launch and beyond! With a full understanding of your operations and capabilities, we can support creation of a step-by-step plan for going from kitchen to shelf ready execution (including M&A and co-pack solutions as required).

This stage is very flexible and designed to give you the right support, whatever your size or expertise and could include any combination of:

Validation

Quantitative consumer validation, including volumetric if required, to provide robust metrics on the size of the prize for commercial confidence

Manufacturing

From consulting with your own teams / factories, to finding a co-manufacturer or even a full supply chain, we can give your product the most effective route to market

Channel and Retail

Drawing on everything learnt in the project we can help define your channel strategy, help get your product in front of buyers and create compelling videos to maximise influence and uptake

Social media and beyond

Working with experts from our family, we can help design, plan, and deliver media campaigns to get your innovation into the hands of your consumers, quickly

Commercialise

THE RESULT

A roadmap for commercial execution and retailer sell-in